Digital Coach 101 Website Design
Web Design
Based in the UK, South African born client, Kenneth Nel, wanted to keep things close to his roots. Supernatural was the lucky recipient of this very cool web design project. And it’s always cool to get paid in pounds.
The brief from the client was for the website to be informative but never overwhelming. We therefor decided to break the information up into sections with info-graphics, images and as little copy as possible, whilst still getting the message across. The client had a lot of information to share.
Kennith wanted to explain the concept of digital marketing to potential clients in a creative manner. We therefor decided to use the ocean as the main vehicle for the website design. As one scrolls further down the home page, one is taken on a journey of discovery. Imagery changes from the top of the ocean waves to images of the bottom of the ocean. Colour also changes from lighter blue to a very dark blue.
A big thanks to Meirion Griffiths for his awesome copywriting and help on the creative direction. The end-result, a very happy client that received a lot more than he asked for. Thanks for the awesome project Kennith.